Sunday, June 28, 2015

Wanted: an editor for Metro

Bauer Media advertises at
Editor - Metro
Bauer Media, New Zealand’s leading magazine publisher, is seeking an editor for the METRO brand.
Metro is an award winning iconic brand that celebrates all things Auckland.  It’s a leading commentator on Auckland affairs and a vital part of the life of the city. Metro’s coverage of restaurants, schools, culture and the arts is pre-eminent, and has a raft of leading contributing feature writers and columnists.
The brand has two very successful websites, busy social media, an app, and hosts great events. But there is great opportunity to extend this brand into other revenue streams and the new editor would be heavily involved in these commercial opportunities.
We are looking for an outstanding editor who lives and breathes the magazine’s values.  To apply, you need to have journalism experience, writing for magazines and/or newspapers, with a commitment to editorial excellence and innovation. You will also need to have knowledge of what makes Auckland tick and what Aucklanders want from their magazine, plus a nose for a darn good story.
You need to be a creative, solution orientated brand champion who can expand Metro across the different platforms, in print, in online media and as other opportunities arise.  You will know how to focus on projects offering the best returns; have strong business acumen, and a proven track record of achieving commercial success.
You will be a comfortable and assertive project manager and be able to lead a small but highly motivated team. Your strong leadership of your team is crucial – you set the editorial vision, tone and themes for Metro. In addition to your print media abilities, you will need to be comfortable and confident as the public face of the brand: in front of a camera and in other media, hosting events, and working closely with advertising clients.
Your public profile will be an important driver of your magazine’s future success.
We offer a vibrant, energetic environment for people who bring passion and commitment to their work, and enjoy a culture where successes are recognised and celebrated.
If this sounds like you, please attach a current cv and covering letter saying why you’d be the best choice to lead this iconic brand into the future to

A smartarse young friend posted this ad to my Facebook page, saying, “Hey Stephen, have you ever thought about going back? Cause they’re looking for a ‘creative, solution orientated brand champion’ and of course those words immediately made me think of you!”

I have passed this ad on to friends who also used to work at Metro. Hilarity ensued, and not only at “working closely with advertising clients”. We also wonder whether applicants for the job will be made aware that the previous editor will be a presence. I am sure he is a very nice fellow, but this arrangement has not always worked out well before.

So here are Frank Zappa and the Mothers of Invention live in 1971 with “Does This Kind of Life Look Interesting to You?”:

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