Tuesday, February 18, 2014

In praise of: Oneroa and Ponsonby Road

The Feb 8-9 edition of the Financial Times has this from Tyler Brûlé, editor-in-chief of Monocle magazine, in a column about “a few inspired businesses spotted on my recent travels”:
Pizza on the beach Those who have always wanted to launch their own food venture but don’t have the capital to secure a lease might want to take a page from the clever Argentines who run a wood-fired pizza truck that pulls up beachside at Oneroa Beach, Waiheke Island, New Zealand. Dragonfired serves an array of pizzas with excellent dough. Not only does the whole operation get around many problems with licensing and assorted overheads, it also has the ability to show up at festivals, follow the sun and, perhaps most importantly, easily scale up if the business properly takes off.
Record store/restaurant One of the best retail businesses I have come across is the little Conch Records enclave in Ponsonby, Auckland. It is a mixture of CDs, vinyl, good coffee and excellent food served in a tiny covered courtyard. Having gradually spread the risk by moving from physical music to excellent food, Conch is a business I’ve always thought should spread around the Pacific Rim and beyond.

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